Searching for a digital marketing company in Mumbai offering conversion rate optimization (cro) practices for all digital media ? We have good news for you! We will discuss about the latest marketing strategies in 2020 and also introduce you to one of the leading digital marketing agencies in India.
In 2016, Gartner predicted that 20% of all business content would be “authored by machines” by 2018. While the accuracy of this prediction hasn’t been tested yet, most people are already reading AI-written articles in one fashion or another (whether they realize it or not). AI is particularly good at creating data-heavy news briefs about business and sports, for example. These articles may not have the same panache as human-written ones (yet), but they save news organizations vast amounts of time and money to get the word out. In the future, AI will likely originate much of the content on the internet. But inbound content, which relies on personality and authenticity, is not its strong suit. AI may generate some initial reporting, but it’ll be up to a human to make the content relatable. Managing ads is a full-time job. But with so many new channels to reach customers through, not even a full-time advertising team has enough hours in the day to keep up. That’s why more and more companies are trying to let AI take it over.
Start curating and creating content for the job. Start building, managing and maintaining content calendars. Build content and creative that generate buzz around the brand, concept or the product, rationale and executing it effectively. Once the campaign is set, start with monitoring and analysing the social media campaign for opportunities using the data driven insights and optimise the next campaign postings. Maintain and monitor all the social reports showcasing key metrics along side actionable insights to be utilised in optimising future campaigns and postings. Find more details at Best Digital Marketing Agency In India.
And don’t just think YouTube. There are plenty of ways to drive higher engagement with your video marketing, as you can make a video post or start a live broadcast on Facebook, Instagram or LinkedIn. One of the issues that marketers have faced in recent years is the growing shift to mobile devices. Those long-form sales pages and emails of yesteryear are fading fast because they’re simply too difficult to read on small mobile screens. However, video can present the same information in a format that works perfectly regardless of the device. If your site includes video, it’s 50X more likely (50 times!) to drive organic search results compared to text. Why? Because people find video content more compelling, so Google pushes pages that include videos higher in the rankings. One of the best things about video marketing is that it makes it easy to reformat your content. Imagine that you’ve recorded a video for your YouTube channel. Instead of just publishing it on YouTube, you could also: Get it transcribed so you have a text version of the video, Publish the transcription on your blog under an embedded YouTube video for better rankings, Upload the raw video with the transcription as subtitles to Facebook (native Facebook videos get a much higher impression share and engagement than shared YouTube videos), turn the transcription into a standalone blog article with a short rewrite and addition of relevant stats and images.
We’re Go Lead Digital – your new favourite No B.S. Digital Marketing Agency that gets results, based in Mumbai, India but serving globally. We help your brand get smart, get noticed and get results. Go Lead Digital is the Ammunition & Digital Strike Force, with a knack for brave ideas and simple solutions. If you need a website, campaign or overhaul, let’s make things happen. Here are some of the digital marketing services we offer. Visit: https://www.goleaddigital.com/.