Excellent digital marketing courses by marketingspaces.co.uk: On weeks four and five of our Scale Sales Programme, we show our attendees how to choose the right marketing and sales activities for each stage of the pipeline. And how to make sure that they all link together smoothly so that your ideal customer moves through your marketing and sales pipeline with ease and pleasure. This design work is possible on weeks four and five of our five-week Scale Sales course because by then they understand who their target audiences are and what they need at each stage of the pipeline. Our attendees can then purposefully design their marketing and sales pipeline, building it up with marketing and sales activities that will work. That keep their ideal clients with them. We then put budget, resource and time requirements to these activities. Find extra information at marketing coaching.
Today with the help of a huge array of digital marketing tools and platforms, you can specifically target and prospect users whom you might not have been previously able to reach, using traditional marketing means. Furthermore, your efforts are no longer scatter gun, without measurable results, you can advertise to users who are more likely to be interested in your products and services and with some effort, be able to better encourage them to become your long-term, loyal customers, which ultimately saves you more in terms of marketing costs versus returns. You can leverage social media marketing to target specific audiences, based on many demographical variables, according to who you think are your ideal audience, such as basing messages and channels on their age, gender, location, interests and purchasing habits. You can also advertise on pay-per-click (PPC) marketing channels such as Google Search Ads, to serve advertisements to those who have shown interest in your products or services already, or to users who search for ‘keywords’ related to your business niche.
Natural referencing remains an effective strategy with optimal results for your dropshipping e-commerce. But you have to be patient and meticulous since it takes 6 to 12 months for you to notice the results. Whether you adopt a short or long term marketing development policy, SEO remains a central element that should not be neglected, otherwise, your sales will stagnate. Don’t just post standard and sometimes custom product descriptions. You should learn how to optimize duplicate product descriptions for search. Use detailed and inspiring information that enhances your products and makes visitors want to buy them. Especially if you are on a range of luxury products!
People who are familiar with your industry including your target customers will choose unique styles and wording to describe your services and products. This is where a combined UX — SEO strategy will work wonders. The UX designer has to ensure that the flow and content of the website are perfectly planned for the user. UX and SEO together work as a strategy when you keep finding improvements in it. Neal Taparia, who runs the brain training platform SolitaireBrain, suggests finding metrics to measure UX. “Keeping users on your site is an increasingly important SEO signal. Search engines want to know they’re surfacing sites that people want. We measure and optimize bounce rate for our solitaire games religiously because not only is it good for engagement, but it improves our search discovery.”
Why China dropshipping? China is the world’s largest economy based on purchasing power parity with a GDP of $23.2 trillion in 2017. In the recent decades, China’s economy recorded the fastest growth rate in the world with an annual average of 10% recorded over the past 30 years. China is the world’s biggest exporter of commodities, with exports amounting to $2.09 trillion in 2016. The Asian country also has one of the largest consumer markets in the world and is the world’s second-biggest importer of goods.
Some of the best content plans on Instagram come from experimentation! Testing out new forms of content can feel daunting on Instagram, especially if you feel like you’re onto a good thing and seeing good engagement on your current content strategy.But trust us: trial, error, and content experiments are key to being ahead of the curve and having a stronger strategy. For example, on IGbeast’s Instagram profile, we’d previously been using workdays as our core posting schedule. But with a bit of testing, we realised that Sundays were our best days for engagement as we were able to hold our audience’s attention for longer!
To attract new customers, you also need to maintain a powerful SEO presence. With 81% of shoppers using the internet for research before making purchasing decisions, it’s imperative your business is at the forefront of search for related keywords. Having a strong SEO presence also translates to more in-store purchases, as well — in fact, 78% of local mobile searches result in an offline purchase. Finally, it’s critical you spend time and resources on your business’s website design. When these aforementioned customers find your website, they’ll likely feel deterred from trusting your brand and purchasing your product if they find your site confusing or unhelpful. For this reason, it’s important you take the time to create a user-friendly (and mobile-friendly) website. Find even more info on https://marketingspaces.co.uk/.
All marketing campaigns are designed to achieve certain goals. Goals for a brand awareness campaign could be getting 30% more followers and increasing engagement by 5%. It’s the same for social media marketing. If you’re investing resources to creating impactful content, the goal would be to attract more followers and have them engage with your brand on your homepage. It’s pretty easy to see whether you’re hitting these goals and if you aren’t, it’s time to hire a social media manager.
However, the dropshipping model allows retailers to sell products without having to worry about sourcing for large quantities of each item. With a turn-key e-commerce storefront like Shopify and a dropshipping app like Oberlo, the whole process is streamlined considerably. The retailer can choose to contact the wholesalers by e-mail to notify them that their products are now being carried at the store. The rest of the process, such as importing product photos, changing prices and order tracking, can be easily done from the dashboard.