Category: Marketing

Top quality attorney firm marketing by MarketingLawyers? Good content can be surpassed by even better content. You have to make a better video than the one in the first position. Only then will you be sure of the first position. Design the content according to the chosen keyword. Obviously, you will need to develop content based on your keyword. If you do not do this, including the visitors but also the search engines will realize that the video has nothing to do with that search term. I should point out that that video content must be the right keyword. Here, you have two viable options: you can create something similar to # 1 on YouTube. Do you really want YouTube views? Then, I recommend you post content of the highest quality. The term “quality” seems to me to be outdated. I need to tell you what the quality is: the clip is at an HD resolution. The visitor experience counts enormously. Maybe you have something interesting to say. However, due to the blurred sound and the pixelated image, your message will lose its intensity.

Instant messengers are the latest communication trend. There are 1.5 billion people globally using WhatsApp on a monthly basis, followed by Facebook Messenger and WeChat. If you want to be where your audience is, enter instant messaging marketing. Most popular global messenger apps, based on the number of monthly users. Source: Statista. This type of digital marketing exploded over the last couple of years. People are much more likely to trust the information sent via a messenger (as if it comes from a good friend) than email or SMS that are vulnerable to spam. An example of messages from a marketing consultant Matthew Barby, sent via a Facebook bot. There are different ways how you can proceed with instant messaging marketing, from using them for customer support to updating your users about new posts on your blog. But just like with any other digital marketing type, before diving right in, I’d recommend that you develop a strategy first.

We specialise in Law Firm website design in the UK and across the world. We have designed and now manage many websites for solicitors, barristers and law firms. Law firm websites come in all different shapes and sizes. We will offer you a bespoke quote, can write all the content, organise profiles, blogs and imagery as part of a project. No project is too big or small and all of our staff have previously worked in-house for law firms. Find additional info on law firm website design.

Nobody wants to see product pages in the search results for “how to make a protein shake.” Those people are in learning mode, not buying mode. Google understands this, which is why all of the top results are blog posts—not pages selling protein powder. The opposite is true for a query like “buy protein powder.” People aren’t looking for a protein shake recipe; they’re looking to buy some powder. This is why most of the top 10 results are ecommerce category pages, not blog posts. Looking at Google’s top results like this can tell you a lot about the intent behind a query, which helps you understand what kind of content to create if you want to rank. Let’s take a look at a less obvious keyword like “best eye cream,” which gets an estimated 21k monthly searches in the US.

Ultimately, you want to be the person everyone looks to for innovation. When there’s a hot topic or dilemma within the industry, and readers need guidance or reassurance, you want to be able to provide it. You want to become a thought leader who’s reliable and respected. Guest blogging steadily builds your following and highlights your level of expertise. Every post shows readers that you understand the niche and don’t hesitate to lay out the facts. You base your content on research, life experience, and past mistakes. Then pass on valuable advice or tips to help others. No strings attached.

Websites are by far and away one of the most effective tools that you can use to communicate just about anything, whether it be a brand, a collection of work, or even an online shopping experience. Today websites allow you to let your creativity run wild, and I always want designers to experiment and to push the boundaries of what you can produce. However, regardless of what creative path a designer chooses to follow when it comes to true branding, it’s super important to make a site that stands out. So today, we’re looking at five tips and design principles to keep in mind when designing a new website. Finally, don’t put too much text on any given page. There are far too many examples of websites with big chunks of text throughout, and it just makes for more work for your audience. Thus try to limit the amount of text on the page and use fonts that are going to make life simpler for your audience.

Marketing Lawyers was set up as a marketing and management support agency for Law firms and Barristers’s Chambers. From expert blogs and support software, to mentoring and outsourced activities across the full marketing mix. MarketingLawyers.co.uk is the one stop shop for all your marketing and law firm needs. Founded in May 2018 by Ben Trott. Our Aim – ‘To help law firms and lawyers achieve their goals, whether that is an increase in work, increased profit, improved branding, better return on investment, improved recruitment, better website, increased efficiencies, quicker systems, increased staff retention or expansion etc’. See additional info on https://marketinglawyers.co.uk/.

Digital marketing company for Italian firms? Local SEO has its own set of best practices. If not implemented in the right way, it will make things difficult and stops your site from performing well in search. For anyone wondering how local SEO differs from normal SEO, the former is all about building relevant signals around a specific location whereas the latter is the practice of getting higher SERP (search engine results pages) rankings for relevant keywords.

Local SEO is much the same as regular search engine optimisation, but with an added emphasis on the geographical component. Instead of trying to rank for general search terms related to the goods or services that your business is offering, Local SEO puts an emphasis on ranking for search terms that drive local traffic directly to your business. Local SEO will increase organic traffic for highly relevant search terms.

Local SEO localizes your home business when you add the location-specific information to the directory listing, such as the country, region, or town. Your company name, address and contact phone number also referred to as (NAP) should be consistent across all your local directory listings. With SEO, you are assured that you will be listed on Google My Business, which acts as an enabler in maximizing your home business reach to local searches. Additionally, you can get quality backlinks, and local people within your proximity can find you easily. Read even more information at https://socialbooster.agency/.

For our italian readers:

Non importa quale sia il tuo obiettivo, se userai Google Ads o Instagram Ads o che tipo di marketing tu abbia in mente, non funzionerà senza una Call To Action convincente Quasi tutte le tue campagne e i tuoi contenuti dovrebbero avere un invito all’azione ben progettato per far compiere alle persone quella determinata azione l’azione. Il tipo di call to action che andrai ad utilizzare nella tua strategia di marketing determinerà se e quante persone faranno o no quella determinata azione

Individua la tua audience di riferimento: Una piccola analisi di mercato può aiutarti a capire chi puoi raggiungere meglio utilizzando Instagram. Ad esempio, una ricerca di settore dimostra che: Gli utenti più attivi su instagram hanno tra i 18 e 29 anni, La maggior parte degli utenti stanno negli Stati Uniti, Instagram è più usato dai residenti dei centri urbani piuttosto che nelle periferie. Ma questo non significa che dovresti usare Instagram solo per cercare di raggiungere gli americani sui 20 anni, Invece, devi definire il tuo target di riferimento in modo da poter creare contenuti che parlino direttamente a quel pubblico. Individuare sin dall’inizio il tuo audience di riferimento ti renderà la vita più semplice quando sarà il momento di scegliere le opzioni di targeting per i tuoi Instagram Ads.

Ottimiziamo la SEO on-site del tuo sito web per migliorare l’indicizzazione su Google e farti superare i tuoi competitor. Lavoriamo sulla SEO off-site per incrementare la visibilità e l’autorevolezza del tuo sito web. Creiamo i contenuti SEO per il tuo sito, ottimizzati per indirizzare il traffico verso i tuoi prodotti e/o servizi. Perché SocialBooster? Il mercato online è competitivo, motivo per cui la tua attività (online e offline) ha bisogno di un’agenzia SEO affidabile ed esperta. Vedi ancora di più informazioni on agenzia SEO.

Buy top quality website real visitors with skyrockettraffic.com? For web developers, WordPress brings them the ability to realize their dream website design by using its easy to understand the templating system. On top of that, apart from already providing all its users with thousands upon thousands of free, responsive website templates, WordPress ecosystem is flooded with extensions that bring you drag-and-drop website design capability. A few of the prominent names in the plug-in ecosystem that are coupled with drag-and-drop functionality are Elementor, HeroCSS, etc. With this platform, you can go crazy and make the templates look nothing like they originally did, which gives you lots of flexibility and is ideal for those of us wanting a little bit more freedom.

Other methods to get visitors : SEO video optimization using internal optimization techniques: This resembles a similar page optimization of a blog. It is a strategic positioning of the term chosen in certain places. It is natural for the search term to be present in the title. Remember to always insert the keyword chosen in the title. It is enough for your term to be found 2/3 times in the description of the clip. Write a description of maximum 5000 characters in which to add the keyword. YouTube allows you to write a description of up to 5000 characters. This principle applies to every video clip. Here’s how you can get the most out of this description box to get the most out of it: use as much of the 5000 character limit as possible. YouTube cannot listen to your video. He can’t even watch it alone. But YouTube knows the subject of your video because of the description.

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Some guest blogging eLearning industry sites also share posts on their social media pages. Thereby maximizing your social media exposure. Readers who may not regularly check the website are more likely to see your content on platforms like Facebook, Twitter, etc. You can also engage with readers in the comments section to answer questions and gather feedback. As well as track engagement to see which posts outperform others. Such as those that earn the most likes or generate the most discussion.

Did you know website traffic can help you increase your website rankings on google? Buy Cheap Website Traffic To Increase Rankings! It is a proven fact that having more visitors to your website can help increase your websites exposure and increase rankings on all major search engines. Having a low bounce rate on your website tells search engines your website is full of useful information. While buying targeted web traffic can be very advantageous, the wrong approach can hurt your business. Read additional info at buy targeted website traffic.

High quality online marketing company by Venn Marketing Atlanta? A website can get a lot of traffic with little or no conversion, which means that the site has not been well optimized and is getting a lot of bad traffic. By rightly optimizing your business with regards to your location, you get quality traffic that can be easily converted, resulting in sales revenue. Consumers increasingly engage in more individualized searches; the local SEO helps you optimize your site effectively to capitalize on such dimensions. It is essential to know that Google loves personalized searches, too. Hence it can be a definite pointer to reaching more customers. Such kinds of search results may be more localized, befitting your local SEO strategy.

SEO video optimization using internal optimization techniques: This resembles a similar page optimization of a blog. It is a strategic positioning of the term chosen in certain places. It is natural for the search term to be present in the title. Remember to always insert the keyword chosen in the title. It is enough for your term to be found 2/3 times in the description of the clip. Write a description of maximum 5000 characters in which to add the keyword. YouTube allows you to write a description of up to 5000 characters. This principle applies to every video clip. Here’s how you can get the most out of this description box to get the most out of it: use as much of the 5000 character limit as possible. YouTube cannot listen to your video. He can’t even watch it alone. But YouTube knows the subject of your video because of the description.

Local SEO keywords are most commonly associated with “Transactional Intent”. These keywords are considered the holy grail in organic marketing. Sometimes referred to as “buy now keywords”, transactional intent keywords have a very high conversion rate and are responsible for driving sales and generating new leads for your business. While many SEO strategies are based around ranking sites for competitive, high-value keywords, there is an overlooked ROI in local SEO. Despite relatively low search volumes, local searches often carry a lot more intent and can deliver valuable traffic to your website.

Initially, the term “search engine marketing” was used as an umbrella term for the process of gaining both paid and free search traffic. Over time, the industry switched to using the term “SEM”, or Search Engine Marketing, solely for paid activities. So, what does this type of digital marketing mean? Search engine marketing refers to a form of digital marketing that aims at increasing the visibility of a website in search engines by using paid methods. In other words, it’s the ads you put out there on Google AdWords and Bing Ads. You can recognize paid search results in Google by the little sign “Ad” at the beginning of the URL. Also, Google puts these pages first in the search results. By combining SEO and SEM, you can drive quality traffic to your website. With the help of search engine marketing, you can put yourself in front of the audience that is actively searching for services and brands like yours. Discover extra details on Atlanta SEO.

What Local SEO Looks Like? A better question will be ‘what will local SEO look like in 2020?’ With almost 50% of searches on Google already having local intent, the importance of local SEO is and will be on the rise in the coming years. So, coming to the key takeaways for local SEO 2020, see the listed points: User engagement will always be the topmost factor in local SEO. The businesses with maximum engagement will be the ones prioritized by Google in its SERPs. With voice search getting familiar with smartphone users, it’s essential that you need to go for real-time keywords. Long-tail keywords and the ones in the form of questions will work! Reviews and ratings are another factor that will play a greater role in influencing local SERP rankings.

The final component is creating “authority” for your site. Building relationships and a presence on third-party sites and platforms is most crucial to the success of your SEO campaigns. The more links you have pointing to your website – not just the homepage, but deep links to content – the more search engines will rank your site higher. Many Atlanta SEO marketing companies will offer to sell links, but too often the links are on spammy websites. Instead, focus on creating great content. People want to share and link to great content, so if you truly publish great content, it will attract links organically, and Venn Marketing can help in getting your content in front of new audiences to gain links. Find more details at Venn Marketing.

North American Bancard agent program guides and merchant services business opportunities with shawmerchantgroup.com? North American Bancard offers quick residuals and commissions payment. You’ll receive payment by the 15th of the next month after onboarding new clients on the EPX platform. There’s also talk about them making the payment turnaround time even faster. Cash Discounting Program Give your clients the gift of our cash discounting program, EDGE, and they’ll earn the same profits on cash and non-cash payments. This increases your profitability as well as you earn more residual and bonuses.

Typical payout terms you can expect are either daily or weekly, with 1-7 day delay time for each. In many cases a daily payout with very short delay will be granted only if you are assessed as low-risk, or most usually after you spend processing with the provider for couple of months and have enough volume to support that. Contract Terms and Periods: Don’t be surprised when you’ll see that every provider wants to impose a Rolling Reserve to your account. This is a standard measure to lower the risk exposure of provider in case of excessive chargebacks or refunds. Typical Rolling Reserve is between 3-10% for the period of 90 or 180 days. As with payout terms, keep in mind this can be negotiated, especially after your company spends couple of months processing payments with the provider.

A restaurant deals with a high volume of sales on a daily basis, with most customers paying with debit and credit cares. They will also have a large staff that receives tips. Since cash flow is a necessity, restaurants need quick and easy access to card transaction deposits. On the other hand, healthcare-oriented businesses like dentists, physicians, and veterinarians tend to process a lower volume of transactions, though each sale will be larger on average. In addition to a POS system for in-house credit and debit card transactions, medical offices usually need to process online payments, personal checks, and mobile wallet transactions. Read extra information on North American Bancard Agent Program.

It is no news that technology is fast advancing the world and the anticipated digital revolution is taking its place. In effect, the world has seen an influx of new technologies seeking ways to aid the significant transformation of businesses with less effort. Today, technology is shaping up the payments landscape by providing ways to unite localities globally through better security, faster and efficient communication, data transparency as well as better data analysis.

For anyone with a background in sales or a passion for the merchant services business North American Bancard is the ideal agent program. North American Bancard Agent Program has rolled out the most competitive agent program ever offered to agents in the credit card processing business. Now sales agent receive a $500 upfront bonus right away. This bonus is followed by a true up bonus which is paid 90 days later (See below for more details). The true up bonus pays up to $5000. On top of huge upfront commissions you will receive residual income for the life of each account. With all these incentives you are also able to offer free POS equipment to the merchant. Discover more information on this website.

Best quality attorney company marketing with MarketingLawyers? When someone comes in and only sees the first 10 seconds of your video, they send a signal to YouTube. YouTube interprets how the audience interacts with your video. A powerful indicator is the average viewing time. As you can see, for me it is 30%. Let’s illustrate with a practical example: Suppose you have a clip displayed 100,000 times. The average display duration is 10 seconds. The second video only exceeded 10,000 views. Here, the average display duration is 50 seconds. The second clip will have priority. It is preferable to make quality video content.

SEO, or Search Engine Optimization, is the process of getting quality traffic from free, or organic, search results on the search engines (like Google and Bing). It’s important that the traffic you drive to your website is relevant to your industry. If you manage to attract a high volume of visitors searching for Macintosh computers while what you actually do is selling raincoats, the traffic will do you no good. SEO is one of the most important types of digital marketing. By optimizing your content for search engines, you can increase a steady stream of relevant traffic that will only grow over time. Without search engine optimization, people simply won’t be able to find you on the Internet. Some optimization techniques include: researching relevant keywords and including them into your website copy, optimizing your website titles, description and loading speed, building relevant backlinks.

The navigation should be nice and simple, but more often than not it can be a bit of a maze trying to find what you want. That’s not the first impression you want to leave your clients with. If the potential client is on your site for the very first time, how much time would it take them to find the information they need about specific lawyers, services or contact information? There needs to be a simple user journey, with clear and easy to find menus. Using clear Calls To Action (CTA) will help potential clients get in touch with your firm from the outset. Read more details on https://marketinglawyers.co.uk/our-services/law-firm-website-design/.

Here are some general tips for keeping your pages fast: Use a CDN. Most sites live on one server in one location. So, for some visitors, data has to travel long distances before it appears in their browser. This is slow. CDNs solve this by copying critical resources like images to a network of servers around the globe so that resources are always loaded locally. Compress images. Image files are big, which makes them load slowly. Compressing images decreases the file size, which makes them faster to load. You just need to balance size with quality. Use lazy-loading. Lazy-loading defers the loading of offscreen resources until you need them. This means that the browser doesn’t need to load all of the images on a page before it’s usable. Use an optimized theme. Choose a well-optimized website theme with efficient code. Run the theme demo through Google’s Pagespeed Insights tool to check.

You must be able to cast the net wide to improve conversions and online sales. Prospects might not find you if you only post on your landing page or company site. However, guest blogging enables you to tap into their network and reader base; thus, their audience becomes yours by extension. And they’re already involved in the industry, which means you’re more likely to reach hot prospects. That said, you need to choose a platform that focuses on your niche instead of generalized topics. For example, a platform might restrict content to online training topics and not allow sales copy. Be sure to read the posting guidelines to improve your chances of a successful submission.

Just about everyone is using their phone to browse the internet these days. And if you really want to tap into the massive opportunities of mobile search, then you really do need to prioritize optimizing your web site so that it looks good on a mobile device. If you are into web development of space, then you are probably already familiar with WordPress and similar content management systems, but for those who aren’t, WordPress is a super awesome, feature-rich and extensible CMS that lets you build mobile responsive websites without having you to write a single line of code.

Marketing Lawyers was set up as a marketing and management support agency for Law firms and Barristers’s Chambers. From expert blogs and support software, to mentoring and outsourced activities across the full marketing mix. MarketingLawyers.co.uk is the one stop shop for all your marketing and law firm needs. Founded in May 2018 by Ben Trott. Our Aim – ‘To help law firms and lawyers achieve their goals, whether that is an increase in work, increased profit, improved branding, better return on investment, improved recruitment, better website, increased efficiencies, quicker systems, increased staff retention or expansion etc’. Find even more details at Law Firm Marketing.